Models of Religious Broadcasting, by J. Harold Ellens; Wm. B. Eerdmans Publishing Co., Grand Rapids, Mich. 168 pages, $3.45, paper. (Reviewed by Prof. H. C. Hoeksema)
As the title indicates, this is a book about religious broadcasting. This book rather thoroughly covers the history of religious broadcasting, going back all the way to the earliest religious radio broadcasting efforts. The author classifies the various religious broadcasts into four main types, or models: the “Mighty Acts of God” model, the “Pulpit” model, the “Instructional” model, and the “Leaven” model. He chooses for the “Instructional” and “Leaven” models.
This reviewer found the book to be rather interesting because of the historical data presented. Especially interesting were the references to such early broadcasts as those of Father Coughlin and Dr. Walter Maier. For those interested in a history of religious broadcasting, and, along with it, a bit of nostalgia, this is a good book. The author’s conclusions are colored by his false disjunction between proclamation and preaching, with which this reviewer does not agree, of course.